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LAST DAYS OF SUMMER

JW Anderson Pierce bag The Fashion Guitar

The Post-Fashion Month workload is always extremely overwhelming… A gazillion outfits to share, a huge bulk of social media updates to be done, and planning our Fall/Winter “editorial calendar” and collaborations. I love it, don’t get me wrong, I do, but it’s time to expand the team to make sure my time is not pulled too much towards the logistical side of the business, but remains where my true passion is: Creating content.

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TOPSHOP ON FIFTH AVE

Charlotte Groeneveld The Fashion Guitar for Topshop

Having access to a personal shopper is no longer only for the rich and famous. Topshop on Fifth Ave has proven me to be one Top “personal” Shop experiences. Moreover, as someone who is always looking for the latest “in-store” pieces, the store on Fifth provided me with all I wanted. Literally all the latest trends, and “New in” pieces I saw on their site were available there. Which is good, cause I hate it when I get to a store and they don’t have those pieces yet – you definitely know what I mean!

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BACK TO SCHOOL AND FAMILY LIFE!

The fashion guitar for AlexandAlexa.com

Gosh how much I’ve missed this while being away for Fashion Month… Mornings at our place are typical family mornings. Definitely rush hour from the moment James and Stella wake up – between 6 and 7am – until Thomas leaves with James for school and work. I’m blessed though, because they are amazing in entertaining themselves – and dressing themselves too, but later more on that – and it’s often that I find them both “inside” their own worlds. Building artistic Lego buildings, driving a ton of little cars, or playing with the dollhouse, often this all goes along well, like the morning I shot these photos with them. Talking about that, as you know, there is only for a few brands I like to make an exception to work with my kids, and this multi brand online store – my favorite – was one of them. Though taking images is a huge challenge, because I wouldn’t want to force them into it for the world. So here’s what I did…

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THE PERKS OF LIVING IN AN URBAN JUNGLE

Longchamp RTW AW16 The fashion guitar Charlotte Groeneveld

Living abroad has taken up a huge part of my life. And I’m confident to say that this part has been also one of the most important ones. I shaped me and made me the person I am today: a mother of two, and a young entrepreneur who runs her own brand. I’m proud for that, and thankful I had those many opportunities to enrich myself.

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WATCH THE VALENTINO SS17 SHOW LIVE

Valentino SS17 livestream

Hold your horses! Make sure you are tuning in this Sunday (9AM US-time/3PM Europe) for the Valentino SS17 livestream, which is the first solo show of Pierpaolo Piccioli for Maison. The livestream will be exactly here on this page, and starts automatically when the show starts. Though you should definitely tune in a little earlier to see the guest – me! – arrive at the venue!!

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